[{"data":1,"prerenderedAt":931},["ShallowReactive",2],{"work-TokyoFM-ReijiAbe-MissionABEImpossible":3,"works-nav":70},{"id":4,"slug":5,"title":6,"client":7,"scope":8,"type":9,"categories":10,"thumbnail":19,"heroImage":20,"overview":21,"gallery":22,"galleryCaption":-1,"youtubeVideos":34,"awards":39,"credits":40,"featured":61,"sortOrder":62,"publishedAt":63,"details":64},"didcd8y0n8","TokyoFM-ReijiAbe-MissionABEImpossible","ミッションABEインポッシブル - 安部礼司の代わりに N社を現地調査・報告セヨ！","Tokyo FM Broadcasting Co., Ltd","Creative Produce, Creative Planning","brands",[11,15],{"id":12,"slug":13,"name":14},"cat5","digital-interactive","デジタル＆インタラクティブ",{"id":16,"slug":17,"name":18},"cat3","experience-design","体験設計","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/756c990bf5134672a90e11918e0b79ab/logo%20ping.jpg","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/d5be887be5ba42ceab423c2d10331f11/%E3%82%B9%E3%82%AF%E3%83%AA%E3%83%BC%E3%83%B3%E3%82%B7%E3%83%A7%E3%83%83%E3%83%88%202026-02-01%203.26.33.png","ラジオドラマ「NISSAN あ、安部礼司 ～ BEYOND THE AVERAGE ～」の20周年イベントに向けた参加型企画 \"ミッションABEインポッシブル - 安部礼司の代わりに N社を現地調査・報告セヨ！\"を、日産グローバル本社ギャラリーで展開。リスナーが忙しい安部礼司の代わりに5つのスポットを巡り、電話で報告しながらスタンプを集めて進行するミッション形式で、番組の世界観を現地体験へ変換しました。\u003Cbr>弊社はクリエイティブプロデュース及びプランニングを担当。",[23,28,31],{"id":24,"src":25,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g1","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/af8bd3c452c1422abee6426d199dfd7e/%E3%82%B9%E3%82%AF%E3%83%AA%E3%83%BC%E3%83%B3%E3%82%B7%E3%83%A7%E3%83%83%E3%83%88%202026-02-01%203.25.42.png","","image",{"id":29,"src":30,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g2","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/4f02101083dd4eeb861e9ab974ee4908/%E3%82%B9%E3%82%AF%E3%83%AA%E3%83%BC%E3%83%B3%E3%82%B7%E3%83%A7%E3%83%83%E3%83%88%202026-02-01%203.27.00.png",{"id":32,"src":33,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g3","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/7efd197219cc4390948e1b19c611656e/%E3%82%B9%E3%82%AF%E3%83%AA%E3%83%BC%E3%83%B3%E3%82%B7%E3%83%A7%E3%83%83%E3%83%88%202026-02-01%203.28.01.png",[35],{"id":36,"videoId":37,"url":38,"title":6,"columns":-1},"yt1","a5XKRww9tPw","https://youtu.be/a5XKRww9tPw",[],[41,44,47,50,53,56,58],{"role":42,"name":43},"Creative Producer","Yutaka Sato",{"role":45,"name":46},"Art Director / Designer","Junya Hoshikawa(Digitallove)",{"role":48,"name":49},"Designer","Juhyoung Lee(Digitallove)",{"role":51,"name":52},"Creative Director / Digital Director","Kanta Takeuchi(Digitallove)",{"role":54,"name":55},"Developer","Takumi Saito(Digitallove)",{"role":54,"name":57},"Koichi Takahashi",{"role":59,"name":60},"ProjectManger","Katsumasa Watae(Digitallove)",true,8,"2025-12-13T15:00:00.000Z",{"background":65,"challenge":66,"creativeIdea":67,"execution":68,"results":69},"番組開始から20周年を迎える節目に、全国から来場するリスナーへ「聴く」だけでなく「参加して成立する」体験を提供する必要があった。会場は日産グローバル本社ギャラリー、イベント当日は生放送も行われる構成で、会場全体の熱量を体験へ転換する設計が求められた。","大規模来場の環境下で、誰でも直感的に参加でき、かつ番組らしい“電話での掛け合い”や物語性を損なわずに体験化すること。さらに、会場内の回遊を自然に生み、達成感と記念性が残る仕組みにすること。","「安部礼司が忙しくて動けない」という番組文脈をそのまま体験の理由に変換し、来場者を“安部礼司の代理”に任命。5スポットを巡って調査し、電話で報告しながらスタンプを集めてクリアする「ミッション形式」を採用した。","日産グローバル本社ギャラリー内に5スポットのミッション導線を設計し、参加者が迷わず進行できる体験フロー（回遊→報告→押印→達成）として実装。スタンプを5つ達成した方には、正解者配布用ポストカードを提供することで、完走した達成感と記念として持ち帰れるという体験へ昇華させました。","イベント当日は全国から2.1万人を超えるリスナーが集結。番組の世界観を会場での行動に変換し、大規模来場の熱量を「回遊」「参加」「達成」に接続する参加型体験を提供しました。",[71,91,317,424,522,590,626,838,878],{"id":4,"slug":5,"title":6,"client":7,"scope":8,"type":9,"categories":72,"thumbnail":19,"heroImage":20,"overview":21,"gallery":75,"galleryCaption":-1,"youtubeVideos":79,"awards":81,"credits":82,"featured":61,"sortOrder":62,"publishedAt":63,"details":90},[73,74],{"id":12,"slug":13,"name":14},{"id":16,"slug":17,"name":18},[76,77,78],{"id":24,"src":25,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},{"id":29,"src":30,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},{"id":32,"src":33,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},[80],{"id":36,"videoId":37,"url":38,"title":6,"columns":-1},[],[83,84,85,86,87,88,89],{"role":42,"name":43},{"role":45,"name":46},{"role":48,"name":49},{"role":51,"name":52},{"role":54,"name":55},{"role":54,"name":57},{"role":59,"name":60},{"background":65,"challenge":66,"creativeIdea":67,"execution":68,"results":69},{"id":92,"slug":93,"title":94,"client":95,"scope":96,"type":9,"categories":97,"thumbnail":99,"heroImage":100,"overview":101,"gallery":102,"galleryCaption":-1,"youtubeVideos":118,"awards":123,"credits":128,"featured":61,"sortOrder":315,"publishedAt":316,"details":-1},"r-wwpkvnc","dig-shibuya-drone-show","DIG SHIBUYA DG DRONE SHOW","Digital Garage, Inc.","Show Direction（Assistant）, PR Planning",[98],{"id":12,"slug":13,"name":14},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/60e0d2fcc55b438bbf30b12f49b7e605/%E3%80%8CDIG%20SHIBUYA%20DG%20DRONE%20SHOW%E3%80%8D%E3%82%AA%E3%83%95%E3%82%A3%E3%82%B7%E3%83%A3%E3%83%AB%E3%83%A0%E3%83%BC%E3%83%92%E3%82%99%E3%83%BC%E3%83%BB%E3%83%95%E3%83%AB%E3%83%8F%E3%82%99%E3%83%BC%E3%82%B7%E3%82%99%E3%83%A7%E3%83%B3.mp4.00_01_07_04.%E9%9D%99%E6%AD%A2%E7%94%BB001.jpg","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/c0bad16a619d43c694db326c0dfb78c0/87924-90-549a9911e85c87353c9a75dc92b32d16-3840x2160.webp","「DIG SHIBUYA DG DRONE SHOW」は、渋谷区共催によるアートとテクノロジーの祭典「DIG SHIBUYA（ディグシブヤ）2025」のオフィシャルパートナープログラムとして、SHIBUYA CREATIVE TECH実行委員会、デジタルガレージ、レッドクリフの共催により、東急不動産株式会社、株式会社カカクコムの協賛のもと、2025年2月8日、渋谷区・代々木公園上空にて開催しました。\u003Cbr>\u003Cbr>当日は2,200機のドローンが、渋谷の街をモチーフにしたアート、龍、UFO、未来からタイムトラベルしてきたスーパーデジタルドッグ「デジハチ」などを夜空に描き、さらに、代々木公園ケヤキ並木の特設ステージではドローンショーに合わせ、スペシャルコラボライブを開催。また、東急不動産が展開する4施設（渋谷サクラステージ、東急プラザ渋谷、東急プラザ表参道「オモカド」、東急プラザ原宿「ハラカド」）にて同時放映・アーカイブ放映も行われ、日本最大数2,200機のドローンが織りなすテクノロジー×アートと、音楽のコラボレーションにより多くの皆さんを魅了しました。",[103,105,107,109,112,115],{"id":24,"src":104,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/51aab37755a14408939e3fc8d85dfc88/gallery-01.webp",{"id":29,"src":106,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/34e6b48a3652415d81a862c9b122558b/gallery-06.webp",{"id":32,"src":108,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/8b7dbf36ec124e66ac34ff9c83c1a3dd/gallery-02.webp",{"id":110,"src":111,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g4","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/005427d597dd41dc866364ac68cae061/gallery-05.webp",{"id":113,"src":114,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g5","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/19d96d6cf08b435297bf06a17c79e930/gallery-03.webp",{"id":116,"src":117,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g6","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/9c82b9aa2f6746578db4eac4d9303b10/%E3%80%8CDIG%20SHIBUYA%20DG%20DRONE%20SHOW%E3%80%8D%E3%82%AA%E3%83%95%E3%82%A3%E3%82%B7%E3%83%A3%E3%83%AB%E3%83%A0%E3%83%BC%E3%83%92%E3%82%99%E3%83%BC%E3%83%BB%E3%83%95%E3%83%AB%E3%83%8F%E3%82%99%E3%83%BC%E3%82%B7%E3%82%99%E3%83%A7%E3%83%B3.mp4.00_16_58_10.%E9%9D%99%E6%AD%A2%E7%94%BB011.jpg",[119],{"id":36,"videoId":120,"url":121,"title":122,"columns":-1},"VSasJVNLIro","https://www.youtube.com/watch?v=VSasJVNLIro"," 「DIG SHIBUYA DG DRONE SHOW」オフィシャルムービー",[124],{"name":125,"year":126,"category":-1,"result":127},"日本記録認定協会",2025,"日本最大のドローンショー",[129,132,135,138,141,143,145,148,151,154,157,158,160,163,166,168,170,172,174,176,178,180,183,185,187,189,191,194,196,199,201,203,205,207,209,211,213,215,217,219,221,223,225,227,229,231,233,235,237,239,241,243,245,247,249,251,253,255,257,259,261,263,265,267,269,271,273,275,277,279,281,283,285,287,289,291,293,295,297,299,301,303,305,307,309,311,313],{"role":130,"name":131},"Organizer","SHIBUYA CREATIVE TECH Executive Committee",{"role":133,"name":134},"Co-organizers","Digital Garage, Inc., REDCLIFF, Inc.",{"role":136,"name":137},"Sponsors","Kakaku.com, Inc., TOKYU LAND CORPORATION",{"role":139,"name":140},"Collaborating Artist","Tetsuya Komuro",{"role":139,"name":142},"Daisuke Hinata",{"role":139,"name":144},"Carrie Suzuki",{"role":146,"name":147},"DIG8 Creator","James Bigtwin",{"role":149,"name":150},"Bokuryu","Matazo Kayama",{"role":152,"name":153},"Pangaea","Victoria Kovalenchikova",{"role":155,"name":156},"Executive Show Director","Hiroyoshi Uruma",{"role":155,"name":43},{"role":155,"name":159},"Hiroshi Ito",{"role":161,"name":162},"Video Director","Hiroyuki Nakano",{"role":164,"name":165},"Video Team","Yujiro Yajima",{"role":164,"name":167},"Kotaro Ishikawa",{"role":164,"name":169},"Junya Masuyama",{"role":164,"name":171},"Naoki Takanuma",{"role":164,"name":173},"Hiroshi Sato",{"role":164,"name":175},"Ken Kasuga",{"role":164,"name":177},"Jin Miura",{"role":164,"name":179},"Toshinari Fujii",{"role":181,"name":182},"Drone Operator","Hisashi Makabe",{"role":181,"name":184},"Karin Sakai",{"role":181,"name":186},"Kazuhiro Aiba",{"role":181,"name":188},"Yuhki Endo",{"role":181,"name":190},"Mitsuru Abe",{"role":192,"name":193},"Streaming & System","Masao Katsuki",{"role":192,"name":195},"Akira Sekizawa",{"role":197,"name":198},"Special Thanks","Akiko Miyamoto",{"role":197,"name":200},"Yoshiro Tasaka",{"role":197,"name":202},"Daisuke Nakajima",{"role":197,"name":204},"Shota Kan",{"role":197,"name":206},"Mizuki Ando",{"role":197,"name":208},"Tatsunori Abe",{"role":197,"name":210},"Wang Jianying",{"role":197,"name":212},"Yamauti Sakae",{"role":197,"name":214},"Maiko Toh",{"role":197,"name":216},"Hayato Ishibashi",{"role":197,"name":218},"Hiroshi Kato",{"role":197,"name":220},"Satoshi Ogata",{"role":197,"name":222},"Toshiki Goto",{"role":197,"name":224},"Yumiko Tamakoshi",{"role":197,"name":226},"Hiromi Noguchi",{"role":197,"name":228},"Asami Kanai",{"role":197,"name":230},"Hsi Wei Ning",{"role":197,"name":232},"Hiina Takahata",{"role":197,"name":234},"Tetsuya Kitagawa",{"role":197,"name":236},"Michitaka Ueda",{"role":197,"name":238},"Masakazu Kanno",{"role":197,"name":240},"Toru Komatsuzaki",{"role":197,"name":242},"Shun Koguchi",{"role":197,"name":244},"Takao Shinno",{"role":197,"name":246},"Minoru Nakajima",{"role":197,"name":248},"Akira Yamakawa",{"role":197,"name":250},"Hiroshi Tokita",{"role":197,"name":252},"Masaru Oyama",{"role":197,"name":254},"Keiichi Watanabe",{"role":197,"name":256},"Taiki Sakama",{"role":197,"name":258},"Wakako Eikura",{"role":197,"name":260},"Shion Suzuki",{"role":197,"name":262},"Saho Hoshi",{"role":197,"name":264},"Aiko Teranishi",{"role":197,"name":266},"Yui Moritani",{"role":197,"name":268},"Yuki Yamada",{"role":197,"name":270},"Takao Mabuchi",{"role":197,"name":272},"Kouno Kento",{"role":197,"name":274},"Anju Ohara",{"role":197,"name":276},"Hidekazu Watanabe",{"role":197,"name":278},"Fuyuki Roppongi",{"role":197,"name":280},"Yukinori Hidaka",{"role":197,"name":282},"Masako Inoue",{"role":197,"name":284},"Ruca Takei",{"role":197,"name":286},"Keisuke Suzawa",{"role":197,"name":288},"Shiori Ishii",{"role":197,"name":290},"Madoka Kuribayashi",{"role":197,"name":292},"Masashi Kajitani",{"role":197,"name":294},"Masaki Yamaguchi",{"role":197,"name":296},"Masahiro Sawada",{"role":197,"name":298},"Nobuyuki Matsuda",{"role":197,"name":300},"Masato Utsumi",{"role":197,"name":302},"Masaaki Tsuji",{"role":197,"name":304},"Saoto Yamaguchi",{"role":197,"name":306},"Hiroyuki Nozaki",{"role":197,"name":308},"Momo Yamada",{"role":197,"name":310},"Nobuko Koyama",{"role":197,"name":312},"Satoshi Yamamoto",{"role":197,"name":314},"Katsuaki Usami",7,"2025-02-08T09:30:00.000Z",{"id":318,"slug":319,"title":320,"client":321,"scope":322,"type":323,"categories":324,"thumbnail":331,"heroImage":331,"overview":332,"gallery":333,"galleryCaption":346,"youtubeVideos":347,"awards":362,"credits":363,"featured":422,"sortOrder":315,"publishedAt":423,"details":-1},"kndfhotzw","GOOD-DESIGN-Marunouchi-GOHAN-DESIGN-EXHIBITION","GOOD DESIGN Marunouchi たーんと、学ぼう。ごはんのデザイン展","Co-hosted by Japan Institute of Design Promotion and TBWA HAKUHODO","Creative Produce, Production Produce","co-creation",[325,329,330],{"id":326,"slug":327,"name":328},"cat2","content-storytelling","コンテンツ＆ストーリーテリング",{"id":16,"slug":17,"name":18},{"id":12,"slug":13,"name":14},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/9020f1cd0d1649a2bf67cf18ca8b620c/gohan_design_250304_%E3%83%AA%E3%83%AA%E3%83%BC%E3%82%B9KV.jpg","昨今、お米の価格高騰やライフスタイルの変化などを背景に、ごはんへの注目が日本のみならず世界的にも高まっています(*)。そこで、日本人にとってもっとも身近なごはんを“デザイン”という視点から捉え直すことで、身近だからこそ気づかなかった食の奥深さを改めて感じてもらいたいと考えました。\u003Cbr>ごはんを構成する要素には、見た目の美しさや普段何気なく使っているプロダクト、そして長い歴史の中で培われてきた日本ならではの食文化が潜んでいます。\u003Cbr>そんなデザインの観点を通じて「やっぱりごはんっていいよね」と再認識してもらうきっかけづくりとして、「たーんと、学ぼう。ごはんのデザイン展」を開催。\u003Cbr>\u003Cbr>（*）「海外における日本食レストラン調査」（平成25年、27年、29年、令和元年、3年、5年）外務省調べに基づき、農林水産省において集計。平成25年から令和5年を比較すると、海外における日本食レストラン数は約240％増加しています。",[334,336,338,340,342,344],{"id":24,"src":335,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/3030861edba948f895687d85a43a4dbf/_MG_1322.JPG",{"id":29,"src":337,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/3ccb142f62484ba797f8be598abba3e4/_MG_1324.JPG",{"id":32,"src":339,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/b176525045e04479a8b90d88901f1467/gohan_insta_25_%E5%BC%B7%E9%A3%AF%E5%BC%8F_C.jpg",{"id":110,"src":341,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/abfa411134e24d6ca69f95da43bdc441/gohan_insta_11_%E3%81%97%E3%82%83%E3%82%82%E3%81%97%E3%82%99_A.jpg",{"id":113,"src":343,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/263f39b13d9b416aa380501d9294a475/gohan_insta_20%E7%B1%B3%E7%B2%92%E4%BA%BA%E5%BD%A2_A.jpg",{"id":116,"src":345,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/c77b2908c9334cc9add828bd6cd83a9b/gohan_insta_73_%E5%B3%A0%E3%81%AE%E9%87%9C%E3%82%81%E3%81%97_A.jpg","※本実績は、TBWA HAKUHODO在籍時に、チームの一員として担当領域に関与したプロジェクトです。",[348,352,357],{"id":36,"videoId":349,"url":350,"title":351,"columns":-1},"Atk9VNttRBw","https://www.youtube.com/watch?v=Atk9VNttRBw","【MV】Oh! KOME（Theme Song for the Gohan Design Exhibition）",{"id":353,"videoId":354,"url":355,"title":356,"columns":-1},"yt2","ZRewdrolTdw","https://youtu.be/ZRewdrolTdw","GOHAN ZOOM",{"id":358,"videoId":359,"url":360,"title":361,"columns":-1},"yt3","A31Eu94FX10","https://youtu.be/A31Eu94FX10","オキニメシ",[],[364,367,370,372,375,378,381,384,387,390,393,396,398,401,404,407,410,413,416,419],{"role":365,"name":366},"Creative Director","Mariko Tozawa",{"role":368,"name":369},"Art Director","Choi Hyewon",{"role":368,"name":371},"Hikari Ono",{"role":373,"name":374},"Experience Planner","Hikaru Watanabe",{"role":376,"name":377},"Copywriter / Planner","Oto Kawamata",{"role":379,"name":380},"Copywriter","Motoki Ohama",{"role":382,"name":383},"Planner","Rihoko Nikaya",{"role":385,"name":386},"Technical Director / Programmer","Eiki Kurokawa",{"role":388,"name":389},"Creative Technologist","Ryo Nishikado",{"role":391,"name":392},"Designer / Music Producer","Shion Mukasa",{"role":394,"name":395},"Motion Designer / Editor","Kiyotaka Sumiyoshi",{"role":42,"name":397},"Yuraka Sato",{"role":399,"name":400},"Creative Assistant","Miho Tabuchi",{"role":402,"name":403},"Supervisory Cooperation","Yuki Ito (Tokyo Kasei Gakuin University, Assistant Professor)",{"role":405,"name":406},"Construction Cooperation","Because Co., Ltd.",{"role":408,"name":409},"Production Cooperation (Venue Content / Music Video “Oh! Kome”)","SSHY the SSHY (Music Production)",{"role":411,"name":412},"Film Director","Aone Kubota",{"role":414,"name":415},"Cameraman","Kazuomi Furuya",{"role":417,"name":418},"Production Manager","Sho Tsuzuki (Taiyo Kikaku Co., Ltd.)",{"role":420,"name":421},"Animator","Musashi Yoshihara",false,"2025-03-22T15:00:00.000Z",{"id":425,"slug":426,"title":427,"client":428,"scope":429,"type":9,"categories":430,"thumbnail":438,"heroImage":439,"overview":440,"gallery":441,"galleryCaption":346,"youtubeVideos":490,"awards":518,"credits":519,"featured":422,"sortOrder":520,"publishedAt":521,"details":-1},"8kvnwf-rye","Nissan-JMS2023","Nissan - Japan Mobility Show 2023","Nissan Motor Co., Ltd.","Creative Produce（3D OOH, YouTube streaming, Presentation Animation Video and Stage, Interactive Content, Fortnite, Stage lighting and sound）",[431,435,436,437],{"id":432,"slug":433,"name":434},"cat1","branding-strategy","ブランディング＆戦略",{"id":326,"slug":327,"name":328},{"id":16,"slug":17,"name":18},{"id":12,"slug":13,"name":14},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/cf408a256a474987849d698962143cee/opengraph-image.png","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/486fb6d4104a4cd29c37df256f9bd7c8/opengraph-image.png","CONCEPT\u003Cbr>未来をもっと豊かにするために。\u003Cbr>日本を、世界を、あなたと共に元気づけていきたい。\u003Cbr>今まで、聞いたこともない、\u003Cbr>見たこともないような体験を通じて。\u003Cbr>あなた自身がワクワクし、\u003Cbr>可能性が広がる未来をみつけることができるように。\u003Cbr>さぁ、未来にもっとワクワクを。\u003Cbr>\u003Cbr>未来を切り拓き、ワクワク感を次のレベルへ引き上げるEVコンセプトカーや先進技術を、フィジカルとデジタルがシームレスに融合したインタラクティブなブースで展示します。また、移動と社会の可能性を広げる電動化技術やさまざまな取り組みを、リアルとバーチャルが融合した世界で体感していただくことで、日産が目指すワクワクする未来の姿を示します。",[442,444,446,448,450,452,454,457,460,463,466,469,472,475,478,481,484,487],{"id":24,"src":443,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/7f3f0d7ddf6049858dab7b866fa835f4/Archive_English_Endnashi_1025.mp4.00_02_13_22.%E9%9D%99%E6%AD%A2%E7%94%BB002.jpg",{"id":29,"src":445,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/cea240081b9745acb3ddeb17d51a06c2/231010_AAAMYYY_Dawn_live_a.mp4.01_00_12_06.%E9%9D%99%E6%AD%A2%E7%94%BB001.jpg",{"id":32,"src":447,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/ef1367f7d0474aa3a494ae9bf682758c/OOH_preview_1017.mp4.00_00_12_14.%E9%9D%99%E6%AD%A2%E7%94%BB001.jpg",{"id":110,"src":449,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/bd600ef85f60466f9f25998ff9941ed3/OOH_preview_1017.mp4.00_00_23_29.%E9%9D%99%E6%AD%A2%E7%94%BB003.jpg",{"id":113,"src":451,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/4699e2252fb6434d88d199bc764e855e/JMS_Presentation_digest.mp4.00_00_30_01.%E9%9D%99%E6%AD%A2%E7%94%BB001.jpg",{"id":116,"src":453,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/a29ecf380c034f11bdbfd3e66e1b72e2/JMS_Presentation_digest.mp4.00_01_14_00.%E9%9D%99%E6%AD%A2%E7%94%BB003.jpg",{"id":455,"src":456,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g7","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/8fed9e15565e4b7cad2dc6c80aad065f/JMS_Presentation_digest.mp4.00_01_44_02.%E9%9D%99%E6%AD%A2%E7%94%BB004.jpg",{"id":458,"src":459,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g8","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/ca12b02115bc4b68a5363583c199e85e/JMS_Presentation_digest.mp4.00_02_19_14.%E9%9D%99%E6%AD%A2%E7%94%BB005.jpg",{"id":461,"src":462,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g9","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/b9de0e83f5774656a540c22925d334c0/JMS_Presentation_digest.mp4.00_02_48_18.%E9%9D%99%E6%AD%A2%E7%94%BB006.jpg",{"id":464,"src":465,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g10","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/115f8058a8e144709c2667d5e6f6b7c4/JMS_Presentation_digest.mp4.00_03_45_24.%E9%9D%99%E6%AD%A2%E7%94%BB008.jpg",{"id":467,"src":468,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g11","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/876dac9d734942a6bbe5cc4df06e1088/JMS_Presentation_digest.mp4.00_04_02_05.%E9%9D%99%E6%AD%A2%E7%94%BB009.jpg",{"id":470,"src":471,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g12","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/d5a8138e37f04195a85be8ee213d74ff/Nissan_JMS_Activation_digest.mp4.00_00_18_15.%E9%9D%99%E6%AD%A2%E7%94%BB002.jpg",{"id":473,"src":474,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g13","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/6338b750ba534e4796bddd72a090bbf9/Nissan_JMS_Activation_digest.mp4.00_00_21_12.%E9%9D%99%E6%AD%A2%E7%94%BB003.jpg",{"id":476,"src":477,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g14","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/9fd6ace603434e40878c688f9558fec5/Nissan_JMS_Activation_digest.mp4.00_01_06_03.%E9%9D%99%E6%AD%A2%E7%94%BB006.jpg",{"id":479,"src":480,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g15","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/7452ac6d15fe4b39a5504c5364f07f26/Nissan_JMS_Activation_digest.mp4.00_01_35_22.%E9%9D%99%E6%AD%A2%E7%94%BB008.jpg",{"id":482,"src":483,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g16","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/e666319e7b08469c8bde8403f811f583/1025_16-9_no_NA.mp4.01_00_10_30.%E9%9D%99%E6%AD%A2%E7%94%BB001.jpg",{"id":485,"src":486,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g17","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/e38c767ee2ef46ac80432687b1933f6e/1025_16-9_no_NA.mp4.01_00_13_12.%E9%9D%99%E6%AD%A2%E7%94%BB002.jpg",{"id":488,"src":489,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"g18","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/54147f083c074f578ea606675eb56794/1025_16-9_no_NA.mp4.01_00_21_49.%E9%9D%99%E6%AD%A2%E7%94%BB004.jpg",[491,495,499,503,508,513],{"id":36,"videoId":492,"url":493,"title":494,"columns":-1},"24osX03u864","https://www.youtube.com/watch?v=24osX03u864&list=RD24osX03u864&start_radio=1"," Chill beats for a night drive with Nissan | Lofi music",{"id":353,"videoId":496,"url":497,"title":498,"columns":-1},"qGrpvGhbWqo","https://www.youtube.com/watch?v=qGrpvGhbWqo","日産の最新EVコンセプトカーが新宿の街頭広告に出現！",{"id":358,"videoId":500,"url":501,"title":502,"columns":-1},"qTpmLGjnxt8","https://youtu.be/qTpmLGjnxt8","Nissan Presentation digest - Japan Mobility Show 2023",{"id":504,"videoId":505,"url":506,"title":507,"columns":-1},"yt4","vTYaAxQzDYg","https://youtu.be/vTYaAxQzDYg","Nissan Interactive Contents Digest- Japan Mobility Show 2023",{"id":509,"videoId":510,"url":511,"title":512,"columns":-1},"yt5","PUu2fb3PISU","https://www.youtube.com/watch?v=PUu2fb3PISU","【中継】JAPAN MOBILITY SHOW 2023 日産プレスカンファレンス",{"id":514,"videoId":515,"url":516,"title":517,"columns":-1},"yt6","pukLbR1Ui5Y","https://www.youtube.com/watch?v=pukLbR1Ui5Y"," Nissan Electrify the World trailer | Created in Fortnite",[],[],6,"2023-10-27T03:30:00.000Z",{"id":523,"slug":524,"title":525,"client":526,"scope":527,"type":9,"categories":528,"thumbnail":530,"heroImage":530,"overview":531,"gallery":532,"galleryCaption":-1,"youtubeVideos":535,"awards":540,"credits":541,"featured":422,"sortOrder":588,"publishedAt":589,"details":-1},"uwjoz1ag3","sneaking","SNEAKING – Song by Mori Calliope（メタルギア公式コラボソング）","Konami Digital Entertainment Co., Ltd.","Creative Produce, Casting",[529],{"id":326,"slug":327,"name":328},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/0d761f7677ec4757887cb27c0cee22fc/MGSMC1_kv_231018.jpg","『METAL GEAR SOLID: MASTER COLLECTION Vol.1』の発売に合わせ、シリーズを「名前は知っているが未プレイ」の方にも魅力を届けることを目的に、Mori Calliopeがオファーを受諾。話題の音楽プロデューサー／作曲家Chaki Zuluとの初の共同制作が実現しました。\u003Cbr>楽曲はMori Calliopeの視点で「メタルギア」シリーズを見つめ直し、彼女の思想や価値観を重ねて構築。ゲーム内BGM『Encounter』のサンプリングに加え、アラート音やコール音などの効果音を随所に取り入れることで、シリーズ経験者には記憶を呼び起こし、初めての方には作品世界への入口となる一曲に仕上げています。\u003Cbr>リリックでは、「METAL GEAR SOLID」シリーズ初期3作品を想起させる言葉や印象的なセリフ、3部作のテーマ「GENE / MEME / SCENE」、さらにシリーズ特有の要素を織り込み、作品への敬意と新しい解釈を両立をチャレンジしました。",[533],{"id":24,"src":534,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/94bf07d83dc0409981cd80b2c7f1a116/thumbnail01.png",[536],{"id":36,"videoId":537,"url":538,"title":539,"columns":-1},"42awuPx06e8","https://youtu.be/42awuPx06e8?si=QxgG0eTbrbkJc2Ts","【MV】 SNEAKING - Song by Mori Calliope（メタルギア公式コラボソング）",[],[542,544,547,550,553,554,556,559,562,564,565,567,569,572,573,576,577,580,583,585],{"role":543,"name":26},"【 Song credit 】",{"role":545,"name":546},"Song","Mori Calliope",{"role":548,"name":549},"Music","Chaki Zulu / Nvmbrr",{"role":551,"name":552},"Lyric","Nvmbrr / Chaki Zulu / Mori Calliope",{"role":26,"name":26},{"role":555,"name":26},"【 MV staff credit 】",{"role":557,"name":558},"Senior Creative Director","Nobuhiro Arai",{"role":560,"name":561},"Senior Art Director","Yuhei Ito",{"role":379,"name":563},"Kotona Watanabe",{"role":382,"name":377},{"role":368,"name":566},"Yuki Kaminoda",{"role":48,"name":568},"Hisahiro Tomonaga",{"role":570,"name":571},"PR Planner","Satoshi Kanai",{"role":42,"name":43},{"role":574,"name":575},"Account Executive","Jun Nakama / Koichi Senzaki / Shuichi Otsuka",{"role":26,"name":26},{"role":578,"name":579},"Producer","Yuta Osawa / Rei Sekiguchi",{"role":581,"name":582},"Director","Katsuhito Oikawa",{"role":417,"name":584},"Takuya Fujimoto",{"role":586,"name":587},"Game Capture Artist","Kaito Sato",5,"2023-10-19T15:00:00.000Z",{"id":591,"slug":592,"title":593,"client":428,"scope":594,"type":9,"categories":595,"thumbnail":599,"heroImage":599,"overview":600,"gallery":601,"galleryCaption":346,"youtubeVideos":612,"awards":617,"credits":618,"featured":61,"sortOrder":622,"publishedAt":623,"details":624},"06m5tlxwo","nissan-propilot-mop-fiva","ProPILOT MOP - FIVB ワールドカップバレー／パリ五輪予選 2023","Creative Produce（Show/Technical/Video/Graphic）",[596,597,598],{"id":12,"slug":13,"name":14},{"id":432,"slug":433,"name":434},{"id":16,"slug":17,"name":18},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/a6d3983da99646969b292607f898f68d/ProPILOT%20MOP_FIVA.001.jpeg","開幕戦のオープニングにて、バレーボールを応援する日本のファンのエネルギーを選手に届け、日本中が一体となって勝利を後押しできるよう、エネルギッシュでエンターテインメント性の高い応援練習パフォーマンスを行いました。\u003Cbr>幻想的な光をまとったモップとダンサーのシンクロした動きには、驚きの声も続々。ドラムラインの力強い演奏パフォーマンスも加わると、会場全体に拍手が巻き起こりました。\u003Cbr>さらに後半では、バレーボール応援の象徴ともいえる“ニッポン、チャチャチャ”の合図とともに会場全体が一体となって選手にエールを送るシーンも。日産の先進技術と「他のやらぬことを、やる」というチャレンジ精神を融合させたパフォーマンスが観客を盛り上げ、日本の勝利を後押しする、開幕に相応しい熱狂した空気に会場全体が包まれました。　",[602,604,606,608,610],{"id":24,"src":603,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/f152d390a5204517bf27906e13354eec/ProPILOT%20MOP_FIVA.003.jpeg",{"id":29,"src":605,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/f3c458ab685a4295aa5d1d1bcd1c3158/ProPILOT%20MOP_FIVA.004.jpeg",{"id":32,"src":607,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/e97da5a673ea412280a97564956765f1/ProPILOT%20MOP_FIVA.002.jpeg",{"id":110,"src":609,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/e3a4ca43c858412aa8c5310dc6ab0ff0/ProPILOT%20MOP_FIVA.005.jpeg",{"id":113,"src":611,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/f2436991717041ef9102487b284d97a3/ProPILOT%20MOP_FIVA.006.jpeg",[613],{"id":36,"videoId":614,"url":615,"title":616,"columns":-1},"UCv6OD5drfE","https://www.youtube.com/watch?v=UCv6OD5drfE"," ProPILOT MOP | #ワールドカップバレー2023 #NISSAN",[],[619],{"role":620,"name":621},"Agency","TBWA HAKUHODO",4,"2023-09-16T09:30:00.000Z",{"background":26,"challenge":625,"creativeIdea":26,"execution":26,"results":26},"昨年バスケットボールのコート上でお披露目したこの「ProPILOT MOP」を、今回は「FIVB パリ五輪予選/ワールドカップバレー2023」女子大会での応援練習パフォーマンスとともに、バージョンアップさせて披露しました。選手入場の前、モップ清掃員に扮したダンサーとともに「ProPILOT MOP」が登場。\u003Cbr>会場を暗転させた後、レーザーマッピングや光る仕様を新たに加えたモップが、まるで魔法のように手放しで動いた瞬間、会場の空気は一変。驚きの声が続々と上がり、ファンの高揚感は最高潮に達し、試合に臨む選手への応援のエネルギーがひとつにまとまりました。\u003Cbr>新パフォーマンスの披露にあたっては、自動運転モップがドラムラインやダンスチーム「NISSAN Performers」とシンクロしてコート上を動き回るよう、試行錯誤しました。 ",{"id":627,"slug":628,"title":629,"client":428,"scope":594,"type":9,"categories":630,"thumbnail":634,"heroImage":634,"overview":635,"gallery":636,"galleryCaption":346,"youtubeVideos":649,"awards":654,"credits":696,"featured":61,"sortOrder":832,"publishedAt":833,"details":834},"i2gzadb_k","nissan-propilot-mop-nba","Nissan ProPILOT MOP - NBA JAPAN GAMES 2022",[631,632,633],{"id":432,"slug":433,"name":434},{"id":12,"slug":13,"name":14},{"id":16,"slug":17,"name":18},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/48eb168daf564ebba7b9497273ee13d6/ProPILOT%20MOP_NBA%20Japan%20Games2022.001.jpeg","「NBA Japan Games 2022」を舞台に、日産の先進運転支援技術「ProPILOT 2.0」の価値を伝えるために試合をハックし、技術のプレゼンテーションに変えてみせた。\u003Cbr>インターバルにモップ清掃員が登場。普通の清掃がはじまるかと思いきや、なんと手を放し、ProPILOT MOPが自走しはじめる。\u003Cbr>スポーツイベントの流れの中で、日産が驚きを生み、あらゆる視線を技術に向けさせることに成功した。",[637,639,641,643,645,647],{"id":24,"src":638,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/81272d7799d74cca81b1aaf280f1943d/ProPILOT%20MOP_NBA%20Japan%20Games2022.002.jpeg",{"id":29,"src":640,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/6ee96b33e4874c53acda713bfe182749/ProPILOT%20MOP_NBA%20Japan%20Games2022.003.jpeg",{"id":32,"src":642,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/6894c5014eab4d81a3e36b71a5bb214b/ProPILOT%20MOP_NBA%20Japan%20Games2022.004.jpeg",{"id":110,"src":644,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/ddb60a72952e40a3949f31330e37bb09/ProPILOT%20MOP_NBA%20Japan%20Games2022.005.jpeg",{"id":113,"src":646,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/0a855472249544b59c206d3f5856abc7/ProPILOT%20MOP_NBA%20Japan%20Games2022.006.jpeg",{"id":116,"src":648,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/2ecad8c08a884eed808cc9db6b5c75a4/ProPILOT%20MOP_NBA%20Japan%20Games2022.007.jpeg",[650],{"id":36,"videoId":651,"url":652,"title":653,"columns":-1},"ofvNjh5KI1I","https://youtu.be/ofvNjh5KI1I","ProPILOT MOP",[655,660,663,668,670,672,675,678,682,686,690,694],{"name":656,"year":657,"category":658,"result":659},"CLIO AWARDS",2024,"Branded Entertainment & Content / Experience/Activation","Bronze",{"name":661,"year":657,"category":662,"result":659},"One Show","Direct Marketing / Experiential / In-Person Events  ",{"name":664,"year":665,"category":666,"result":667},"ADFEST",2023,"BRAND EXPERIENCE LOTUS - Events ","Gold",{"name":664,"year":665,"category":669,"result":667},"ENTERTAINMENT LOTUS - Experiential ",{"name":664,"year":665,"category":671,"result":667},"MEDIA LOTUS - Use of Events",{"name":673,"year":665,"category":674,"result":659},"Effie Awards","Automotive",{"name":676,"year":665,"category":677,"result":659},"The ADC 102nd Annual Awards","Experiential Design / Live Experiences",{"name":679,"year":665,"category":680,"result":681},"D&AD","Experiential: Activation & Participation","Wood Pencil",{"name":683,"year":657,"category":684,"result":685},"Spikes Asia","Creative Strategy / E. Excellence in Creative Strategy / E04 Live Brand Experience","Gold ",{"name":687,"year":665,"category":688,"result":689},"63rd ACC TOKYO CREATIVITY AWARDS","Media Creative","Minister for Internal Affairs and Communications Award / ACC Grand Prix",{"name":691,"year":665,"category":692,"result":693},"Cannes Lions","Entertainment – Entertainment – Live Entertainment","Shortlist",{"name":691,"year":665,"category":695,"result":693},"Entertainment – Entertainment Lions For Sport – Innovation in Sport",[697,698,701,702,704,706,707,710,713,716,718,720,723,726,729,732,735,738,740,742,744,746,748,751,754,757,760,763,766,769,772,774,776,779,782,785,787,790,792,794,796,799,802,805,808,811,814,817,820,822,824,827,830],{"role":620,"name":621},{"role":699,"name":700},"Chief Creative Officer","Takahiro Hosoda",{"role":557,"name":558},{"role":368,"name":703},"Yosuke Sugioka",{"role":379,"name":705},"Ryo Kobayashi",{"role":578,"name":43},{"role":708,"name":709},"Integrated Marketing Director","Takanori Akahoshi",{"role":711,"name":712},"Strategic Planner","Yuzuki Miyata",{"role":714,"name":715},"Social Planner","Reiko Saito",{"role":714,"name":717},"Takuto Kawamura",{"role":570,"name":719},"Yukinobu Tanida",{"role":721,"name":722},"Senior Experiential Marketing Director","Mineo Mori",{"role":724,"name":725},"Experiential Marketing Producer","Kenji Kurosu",{"role":727,"name":728},"Digital Marketing","Shunpei Nakayama",{"role":730,"name":731},"Account Division Head","Shinsuke Inazumi",{"role":733,"name":734},"Deputy Account Division Head","Kunio Baden",{"role":736,"name":737},"Senior Account Director","Toshihiro Sekiya",{"role":574,"name":739},"Ryo Taira",{"role":574,"name":741},"Ryotaro Kawaguchi",{"role":574,"name":743},"Riku Kurashita",{"role":574,"name":745},"Riku Yoshida",{"role":747,"name":156},"Artistic Director",{"role":749,"name":750},"Show Director","Takeatsu Nashimoto",{"role":752,"name":753},"Choreographer","Kenzo Masuda",{"role":755,"name":756},"Stage Manager","Michiko Tanaka",{"role":758,"name":759},"Costume Designer","Hirosumi Saito",{"role":761,"name":762},"Show Music Producer","Hiroyuki Fujino",{"role":764,"name":765},"Device Development Creative Director","Roi Tsukiji",{"role":767,"name":768},"Technical Director","Takeru Kobayashi",{"role":770,"name":771},"Device Developer","Kanae Yasue",{"role":770,"name":773},"Manae Shimizu",{"role":770,"name":775},"Yumi Nishida",{"role":777,"name":778},"Device Art Director","Gabriel Shigemoto",{"role":780,"name":781},"Device Account Executive","Yuki Futagami",{"role":783,"name":784},"Technical Project Manager","Takuya Kuwayama",{"role":783,"name":786},"Ayaka Nagatomo",{"role":788,"name":789},"Film Producer","Kazuki Kimura",{"role":788,"name":791},"Shin Sekine",{"role":417,"name":793},"Jun Tamano",{"role":411,"name":795},"Ken Kuroda",{"role":797,"name":798},"Cinematographer","Yusuke Kashiwazaki",{"role":800,"name":801},"1st Cameraman","Shinya Kume",{"role":803,"name":804},"2nd Cameraman","Yohei Suzuki",{"role":806,"name":807},"Digital Imaging Technician","Hiroaki Abe",{"role":809,"name":810},"Offline Editor","Daiki Yamaoka",{"role":812,"name":813},"Film Music Producer","Michinobu Takarada",{"role":815,"name":816},"Graphic Producer","Satoshi Goto",{"role":818,"name":819},"Photographer","Narumi Watanabe",{"role":818,"name":821},"Naoya Toita",{"role":818,"name":823},"Ryosuke Watanabe",{"role":825,"name":826},"PR Director","Natsuki Sonobe",{"role":828,"name":829},"PR Account","Takahiro Otsuka",{"role":828,"name":831},"Aki Igarashi",3,"2022-09-30T15:00:00.000Z",{"background":835,"challenge":26,"creativeIdea":836,"execution":26,"results":837},"日産自動車はNBA Japan Games 2022のタイトルパートナーに就任しました。\u003Cbr>この世界最高峰のスポーツイベントを活用し、日産の革新的なブランドイメージを伝えることが課題でした。\u003Cbr>しかし、スポーツファンの視線は試合そのものに集中するため、なかなかスポンサーに目は向きづらい状況でした。\u003Cbr>そこでファンの関心を引きつけるための、これまでにない挑戦的な取り組みを生み出す必要がありました。","世界初の自動運転モップがハーフタイムをジャックし、日産の自動運転技術を披露しました。\u003Cbr>観客は清掃スタッフがモップ掛けを始めるものと思っていましたが、実際に目にしたのは、人の手を離れて自ら動き、床を清掃するモップの姿でした。\u003Cbr>その間を縫うようにダンサーたちが動きを合わせます。\u003Cbr>革新的なテクノロジーとダイナミックなダンスが魔法のように融合し、ハーフタイムは観る者を魅了する特別な瞬間へと変わりました。\u003Cbr>日産によるこの驚きに満ちたブランド体験は、すべての人の記憶に強く刻まれました。","バスケットボールコートそのものを、日産の技術力を発信するためのメディアへと変えることに成功しました。\u003Cbr>会場内にとどまらず、ソーシャルメディアとPRの力によって、そのニュースは世界中へと拡散していきました。\u003Cbr>ライブイベントが持つ圧倒的な臨場感と、ブランドと結びついた革新的な技術体験によって、日産はまさにマーケティングの試合に勝利しました。",{"id":839,"slug":840,"title":841,"client":428,"scope":42,"type":9,"categories":842,"thumbnail":846,"heroImage":847,"overview":848,"gallery":849,"galleryCaption":868,"youtubeVideos":869,"awards":874,"credits":875,"featured":422,"sortOrder":876,"publishedAt":877,"details":-1},"4whyzlwbkit","nissan-kicks-real-game-of-life","NISSAN KICKS e -POWER presents リアル人生ゲーム",[843,844,845],{"id":432,"slug":433,"name":434},{"id":326,"slug":327,"name":328},{"id":16,"slug":17,"name":18},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/cfa7cefb37c94c1cae5d7d4e1ed4e176/1_NISSAN%20KICKS_%E3%83%AA%E3%82%A2%E3%83%AB%E4%BA%BA%E7%94%9F%E3%82%B1%E3%82%99%E3%83%BC%E3%83%A0KV.jpg","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/e3fa7dc6520b480582008765ac39ddff/1_NISSAN%20KICKS_%E3%83%AA%E3%82%A2%E3%83%AB%E4%BA%BA%E7%94%9F%E3%82%B1%E3%82%99%E3%83%BC%E3%83%A0KV.jpg","コロナの感染拡大。ステイホームの推奨。\u003Cbr>発令されては解かれる緊急事態宣言に人々は疲弊し、いつしか、STAY HOMEという規制がなくなっても、人々は自らの心に規制をかけてしまっていた。 \u003Cbr>観光業は大打撃を受け、地方経済は深刻なダメージを負った。\u003Cbr>日産の電動SUV KICKS e-POWER は、新たな挑戦を後押しするクルマだ。\u003Cbr>日本各地、とりわけ地方の様々なアクティビティと切っても切り離せない。\u003Cbr>都市と地方を繋ぐS U Vとして、そして、人生をアクティブにするS U Vとして、この課題にアプローチした。\u003Cbr>「リアル人生ゲーム」\u003Cbr>それは、全長500kmに渡る世界一大きなボードゲーム。\u003Cbr>タカラトミー、JTB、そして、53の自治体とともに、日本全国をゲームの舞台に変えた。\u003Cbr>ルールは簡単。\u003Cbr>１.特設サイトでルーレットを回す\u003Cbr>２.出たマス目の分だけドライブ\u003Cbr>３.行く先に待ち受けるアクティビティに挑戦\u003Cbr>４.クリアしたら次の目的地へ。ゴールを目指す\u003Cbr>目的地に着いて終わるドライブではない。目的地から目的地へ。\u003Cbr>なんでも調べれば分かる時代において、次の目的地がわからないという不確実性は多くの人の遊びごころを動かした。\u003Cbr>日産KICKS e-POWERが作ったのは、ただのゲームではない。\u003Cbr>地方と都会、そして、人々をつなぐ新たな循環システムだ。",[850,852,854,856,858,860,862,864,866],{"id":24,"src":851,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/23d561f9bcf64b579ee1de9a1a1ac6ab/NISSAN%20KICKS%20%E3%83%AA%E3%82%A2%E3%83%AB%E4%BA%BA%E7%94%9F%E3%82%B1%E3%82%99%E3%83%BC%E3%83%A0%20%E5%91%8A%E7%9F%A5%E3%83%A0%E3%83%BC%E3%83%92%E3%82%99%E3%83%BC%20Web.mp4.00_01_33_03.%E9%9D%99%E6%AD%A2%E7%94%BB005.jpg",{"id":29,"src":853,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/5c5bb725717b466d90ee2fcb82396e8f/NISSAN%20KICKS%20%E3%83%AA%E3%82%A2%E3%83%AB%E4%BA%BA%E7%94%9F%E3%82%B1%E3%82%99%E3%83%BC%E3%83%A0%20%E5%91%8A%E7%9F%A5%E3%83%A0%E3%83%BC%E3%83%92%E3%82%99%E3%83%BC%20Web.mp4.00_01_15_09.%E9%9D%99%E6%AD%A2%E7%94%BB004.jpg",{"id":32,"src":855,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/66cdc88a7bc445f38740ad6f41fa776f/NISSAN%20KICKS%20%E3%83%AA%E3%82%A2%E3%83%AB%E4%BA%BA%E7%94%9F%E3%82%B1%E3%82%99%E3%83%BC%E3%83%A0%20%E5%91%8A%E7%9F%A5%E3%83%A0%E3%83%BC%E3%83%92%E3%82%99%E3%83%BC%20Web.mp4.00_01_04_07.%E9%9D%99%E6%AD%A2%E7%94%BB003.jpg",{"id":110,"src":857,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/66eeaf7101314d7aaa2ec82bde8c68de/NISSAN%20KICKS%20%E3%83%AA%E3%82%A2%E3%83%AB%E4%BA%BA%E7%94%9F%E3%82%B1%E3%82%99%E3%83%BC%E3%83%A0%20%E5%91%8A%E7%9F%A5%E3%83%A0%E3%83%BC%E3%83%92%E3%82%99%E3%83%BC%20Web.mp4.00_02_22_09.%E9%9D%99%E6%AD%A2%E7%94%BB006.jpg",{"id":113,"src":859,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/5829f2c51d18481ab26622e66e03ff49/NISSAN%20KICKS%20%E3%83%AA%E3%82%A2%E3%83%AB%E4%BA%BA%E7%94%9F%E3%82%B1%E3%82%99%E3%83%BC%E3%83%A0%20%E5%91%8A%E7%9F%A5%E3%83%A0%E3%83%BC%E3%83%92%E3%82%99%E3%83%BC%20Web.mp4.00_00_30_14.%E9%9D%99%E6%AD%A2%E7%94%BB001.jpg",{"id":116,"src":861,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/4ad1dca3c139452abea23d0af5716ab0/2_NISSAN%20KICKS_%E3%83%AA%E3%82%A2%E3%83%AB%E4%BA%BA%E7%94%9F%E3%82%B1%E3%82%99%E3%83%BC%E3%83%A0board%20game%E7%89%88.jpg",{"id":455,"src":863,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/999957c0e36b411381eebf79dd6349a9/3_NISSAN%20KICKS_%E3%83%AA%E3%82%A2%E3%83%AB%E4%BA%BA%E7%94%9F%E3%82%B1%E3%82%99%E3%83%BC%E3%83%A0_%E3%83%95%E3%82%9A%E3%83%AC%E3%82%BB%E3%82%99%E3%83%B3%E3%83%88CP.jpg",{"id":458,"src":865,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/f1fefcc2d71f401aa4c92fd60c709538/4_NISSAN%20KICKS_%E3%83%AA%E3%82%A2%E3%83%AB%E4%BA%BA%E7%94%9F%E3%82%B1%E3%82%99%E3%83%BC%E3%83%A0%E4%B8%80%E8%88%AC%E4%BD%93%E9%A8%93.jpeg",{"id":461,"src":867,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/4f1d6751202743bca6ca4df263410440/NISSAN%20KICKS%20%E3%83%AA%E3%82%A2%E3%83%AB%E4%BA%BA%E7%94%9F%E3%82%B1%E3%82%99%E3%83%BC%E3%83%A0%20%E5%91%8A%E7%9F%A5%E3%83%A0%E3%83%BC%E3%83%92%E3%82%99%E3%83%BC%20Web.mp4.00_00_48_16.%E9%9D%99%E6%AD%A2%E7%94%BB002.jpg","※本実績は、TBWA HAKUHODO在籍時に、チームの一員として担当領域に関与したプロジェクトです。 ",[870],{"id":36,"videoId":871,"url":872,"title":873,"columns":-1},"qx7cpmh5ROs","https://www.youtube.com/watch?v=qx7cpmh5ROs","NISSAN KICKS e POWER Presents リアル人生ゲーム",[],[],2,"2020-10-05T01:00:00.000Z",{"id":879,"slug":880,"title":881,"client":882,"scope":883,"type":323,"categories":884,"thumbnail":886,"heroImage":887,"overview":888,"gallery":889,"galleryCaption":346,"youtubeVideos":894,"awards":895,"credits":896,"featured":422,"sortOrder":929,"publishedAt":930,"details":-1},"5-_j-hc67_2k","Sabinuki-de","社会実験ドキュメント サビ抜きで。","NHK Global Media Services, Inc.","Contents Produce",[885],{"id":326,"slug":327,"name":328},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/b785423592d0425c9c335de3898f3182/HP-image-1920%C3%971080-2.jpeg","https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/19b490712bbe4519a219d98d435d0233/HP-image-1920%C3%971080-2.jpeg","クルマからガソリンを抜いたら、どうやって走らせる？お店からレジを抜いたら、どうやって会計する？ 普段私たちは何かを付け足して問題を解決しようとしがちですが、実は「抜く」ことで、画期的なサービス・商品が生まれることがあります。そこで、寿司からワサビを抜くように、既存のものから思い切って何かを「抜いてみる」社会実験ドキュメント、それが「サビ抜きで。」です。 \u003Cbr>\u003Cbr>第三弾のテーマは「ツッコミ抜きの漫才」です。コロナ禍でライフスタイルが大きく変わる中、“笑い”を求める人も増えたかと思います。しかし、一体どういう時に人は笑うのでしょうか。そこで、今回、笑いを求めて多くの人が楽しむ「漫才」を舞台に実験。漫才の醍醐味であるボケとツッコミから、ツッコミを抜いて、“笑い”について考えてみました。その「ツッコミ抜きの漫才」の実験に協力してくれたのは、「カミナリ」と「アキナ」の二組の芸人。どちらも切れ味が鋭いツッコミが持ち味ですが、ツッコミを抜いてみたらいったいどうなるのでしょうか。実験には東北大学加齢医学研究所所長川島隆太先生に監修いただきました。\u003Cbr>\u003Cbr>第四弾のテーマは「涙抜きの結婚式」。“笑い”に続いて、人間にとって大事な感情表現 “涙”。大人になったら涙腺が弱くなるなど、涙にまつわるさまざまなことが言われますが、一体涙とはどんなものなのでしょうか。誰しも思わず泣いてしまう「結婚式」を舞台に実験を行いました。結婚式をまとめた映像を見て、他人の結婚式でも泣けるのか検証します。脳はどのように感じ、どのようなタイミングで泣くのか。京都大学霊長類研究所・高次脳機能分野教授の中村克樹先生とともに泣けるポイントを考察し、最後にはMCである小籔千豊さんの後輩の結婚ムービーを制作。小籔さんは泣くのか…。",[890,892],{"id":24,"src":891,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/e4eb995d9b2543d4a77280129258efae/Wedding-2.jpeg",{"id":29,"src":893,"alt":26,"type":27,"aspectRatio":-1,"columns":-1},"https://images.microcms-assets.io/assets/fa05a4a8ade44ff1a8e33b6048549a47/a3a37319ed1842acbe220e32903f84fe/Manzai.jpeg",[],[],[897,900,903,906,909,911,914,915,917,920,923,926],{"role":898,"name":899},"Planning / Director","Masaharu Kumagai",{"role":901,"name":902},"Planning","Shuichiro Tsuchiya",{"role":904,"name":905},"Art Direction","Yoshihiro Kono",{"role":907,"name":908},"Planning / Production","Tomofumi Chikayama",{"role":907,"name":910},"Mitsuyoshi Kimura",{"role":912,"name":913},"Production [DISCO]","Hirotaka Fukatsu",{"role":912,"name":43},{"role":916,"name":395},"Animation [DISCO]",{"role":918,"name":919},"Director [DISCO]","Kohei Inoue",{"role":921,"name":922},"Music [DISCO]","Seiya Matsumiya",{"role":924,"name":925},"Casting [DISCO]","Taisuke Kudo",{"role":927,"name":928},"Production Support","Ronpei Office",1,"2021-07-16T13:30:00.000Z",1771368041163]